Tempe, AZ – January 3, 2013 – Higher Ed Growth (HEG), a marketing firm in the higher education industry, announced today that it has completed the acquisition of the mobile lead generation network MobileLeads.com. This acquisition will enable HEG to grow its product and service offering to clients in the post-secondary education sector and strengthen its ability to help colleges and universities boost enrollments.
MobileLeads.com and its team, which is comprised of marketers with experience in both lead generation and the higher education market, will be integrated into Higher Ed Growth’s business operations. MobileLeads’ network and knowledge in the mobile industry will be invaluable as HEG looks to expand their efforts into the multi-billion dollar industry of mobile advertising.
“Mobile is the next stage in the evolution of performance-based marketing. The acquisition of MobileLeads will help us expand our footprint in this rapidly growing space,” says Joe Laskowski, Managing Partner and CMO of Higher Ed Growth.
“Higher Ed Growth is a key player in the education lead generation space. We are very excited to leverage our expertise and technology for their impressive higher education client list,” says Eric Flottmann, Chief Operating Officer of MobileLeads.com.
Higher Ed Growth’s recently celebrated its five-year anniversary, an achievement that signifies the strength of the company as it thrived against the economic downturn. The acquisition of MobileLeads.com is another milestone in HEG’s mission to provide superior solutions to its clients as a full service agency. The company looks forward to many more milestones ahead as it continues to grow and expand rapidly.
About Higher Ed Growth
Higher Ed Growth assists both non-profit and for-profit colleges and universities. Current engagements include both regional and national universities seeking aggressive approaches to enrollment. Additional information about Higher Ed Growth is available by visiting http://www.higheredgrowth.com.