Higher Ed Growth, a marketing communications firm serving the accredited, post-secondary, education industry, has gained another marketing expert to its team with the addition of Kolin Porter, the company’s new Director of Media. He will be directly responsible for managing the company’s online and offline marketing initiatives. Kolin comes to the company with a successful background in marketing expanding from the finance, real estate, and franchise industries. His experience with marketing mediums ranges from Print to Online.

The education industry is familiar to Kolin, having previously worked for an agency that assisted schools with enrollment efforts. With his knowledge of the education sector, Kolin is more than confident in his plans to restructure and improve media advertising, saying “Media campaigns need to be diverse and well-planned to be successful. I plan on using my experience with SEO and SEM along with email and display advertising to help colleges and universities increase their enrollment rates.”

With recent initiatives by the government to assist students with repaying their federal college loans, college education is becoming a reality for more potential students. Many are taking action regarding their education by completing degrees started long ago or simply beginning a degree for the first time. In either situation, Kolin is looking forward to enhancing the prospective students’ resources to match them to their ideal school. Eric Flottmann, COO of Higher Ed Growth states, “We are excited to utilize Kolin’s determination and work ethic that has resulted in his thriving career. Having a team member with such established abilities in the higher education industry will prove to be beneficial beyond his role as Director of Media.”

With the addition of Kolin to the team, the company looks forward to bringing more value to prospective students and educational institutions by expanded its product offerings. With plans to implement new web portals and revamp the internal call center, Kolin remarks “I look forward to moving forward with my plans and seeing them fulfilled.”

Higher Ed Growth, LLC is headquartered in the Tempe, Arizona. Current engagements include both regional and national universities seeking aggressive approaches to enrollment. Additional information about Higher Ed Growth is available by visiting http://www.higheredgrowth.com or by contacting press@higheredgrowth.com.

Media Contact:
Joe Laskowski
Higher Ed Growth, LLC.
(480) 458-1142 ext 4424

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