The Higher Ed Growth team is comprised of skilled media professionals with experience managing internet media buying campaigns for colleges and universities. Many lead aggregators and online media outlets provide advertising solutions tailored for enrollment leads, but quality can vary greatly from one source to the next.

Higher Ed Growth specializes in creating media plans that provide predictable results within budget guidelines, and will always avoid incentivized or co-registration lead generation programs. The lead generation division at Higher Ed Growth is focused on delivering quality education inquiries that meet cost per enrollment budget goals.

The Higher Ed Growth proprietary lead management system focuses on improving cost-per-enrollment performance and providing lead volume predictability. Enrollment inquiries are collected in real-time, delivered in real-time, and tracked via our lead management platform Enrollment Advisor™. The technology development team at Higher Ed Growth is always working on new education lead generation platforms and properties.

Google Analytics Best Practices for Effective Web Tracking

As a digital marketer, you probably already know the importance of measuring and understanding the performance of your online media. Tracking plays an important role in the success of your programs and can provide a significant amount of insight into what is working well and what could be improved. Google Analytics is one of the […]

5 non-curricular ways to boost student outcomes

With a dramatically increasing number of both traditional and non-traditional students seeking post-secondary education, student retention and post-grad outcomes continue to be an increasingly important topic for both colleges and universities. The role that institutions play in these outcomes is now gaining significantly more attention with greater emphasis being placed on how well these organizations […]