Higher Ed Growth was formed through a merger of several companies providing complementary products and services for the higher education sector. This collaboration of resources and proprietary technology positions Higher Ed Growth as a full service agency, providing services ranging from lead generation and management to consulting and web design. Our marketing approach offers comprehensive and effective solutions that boost enrollment for colleges and universities internationally.

Executive Bios

frank-healyMr. Healy became CEO of Higher Ed Growth in 2007, bringing with him a wide range of knowledge in the higher education sector and interactive marketing. Prior to joining the Higher Ed Growth team, Mr. Healy was President of Yardcrew.com, a site he co-founded to connect consumers to a network of home services professionals nationwide. Mr. Healy worked in corporate marketing, managing interactive media and internet lead generation for Apollo Group’s University of Phoenix campus division and The College for Financial Planning. Mr. Healy is a graduate of Arizona State University with a Bachelor of Science in Business Management.
eric-flottmannMr. Flottmann served as the Customer Relations Manager at Yardcrew.com from its inception until its sale in 2006. Additionally, he served as Director of Business Intelligence for its parent company: Odin Enterprises, Inc. Mr. Flottmann brings more than 10 years of experience in sales, customer relations, and business intelligence to Higher Ed Growth. He received his Bachelor of Science Degree in Communication from Arizona State University in 2001 and completed his Master of Business Administration degree, focusing on E-business, at University of Phoenix in 2007.
joe-laskowski Joe Laskowski brings over 25 years of Executive level marketing and business development experience to Higher Ed Growth, with a proven success in creating and leading world-class sales and marketing organizations. Prior to joining the Higher Ed Growth team, Mr. Laskowski held Vice President positions with two education-focused internet marketing startups and co-founded Take the Lead Media Inc. in early 2011. He also served as Vice President for H&R Block/Option One for 9 years, managing B to C financial services with operations in India, Mexico and the United States. Joe is an alumni of the University of Nevada Las Vegas and was fortunate enough to study Financial Management during the Jerry Tarkanian championship era of the Runnin’ Rebels. He is transplant to Chandler, AZ and spends his free time traveling with his wife and 7 year old twins.
adam-carlsonMr. Carlson came to Higher Ed Growth with an extensive knowledge in technology and company start-ups, having co-founded Yardcrew.com with Mr. Healy. Mr. Carlson also developed AdReply™, an online software platform that manages and tracks online lead generation campaigns for a variety of industries. Mr. Carlson has more than 10 years of technical experience and has participated in many large government and private industry projects throughout his career.
sarah-frenchMs. French joined Higher Ed Growth in March of 2010, bringing over 10 years of outstanding customer service skills. Ms. French has extensive experience as both a multi-store manager and merchandise buyer. At Higher Ed Growth, she exemplifies the exceptional service that the company is known for to all clients and campaigns. She is responsible for the overall success of the Client Services department in carrying out its mission of the organization as a whole. She is a graduate of Arizona State University with a Bachelor of Science in Psychology. Ms. French is an Arizona native, with an amazing eight year old daughter. When she isn’t staring at her computer screen, Sarah loves to go camping, explore new music, and make new adventures with her daughter.
kolin-porterMr. Porter joined Higher Ed Growth with an extensive background in marketing expanding from the finance, real estate, and franchise industries. Mr. Porter’s experience includes managing multi-million dollar project and campus rebuilds and remodels for companies such as American Express and CB Richard Ellis. He graduated from Arizona State University in 2010 with a bachelor’s degree in Business.
Meghan PrudencioMs. Prudencio joined the Higher Ed Growth team in 2011, with a background in sales, marketing, customer relations and content management. She has taken on many different roles in her time at Higher Ed Growth, including managing digital marketing campaigns through email, social media, SEO/SEM, paid search, display ads, content and web portals. Using her experience, Ms. Prudencio is responsible for maintaining and generating the high quality prospects that HEG is known for. Ms. Prudencio is an Arizona State University alumni, with a Bachelor of Science in Marketing.

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In the ever-changing industry of lead generation, marketers are continuously searching for new ways to establish processes that produce quality inquiries. As a leader in the higher education industry, Higher Ed Growth has first-hand knowledge of the challenges marketing partners encounter with their inquiry generation goals. When it comes to engaging and converting leads, many […]

3 Tips to Align Your Marketing With Students Most Likely To Succeed At Your School

With so many ways to reach students, institutions are striving to stay competitive while still meeting enrollment goals. Managing your school’s marketing mix using data-driven methods can help target, recruit and retain students more efficiently. Here are three tips to align your marketing strategies with students most likely to succeed at your school. 1. Prioritize […]

2015 APSCU Exposition & Convention Recap

2015 APSCU Exposition & Convention Recap Higher Ed Growth   Higher Ed Growth had the pleasure of sponsoring and attending the 2015 Association of Private Sector Colleges and Universities (APSCU) Exposition and Convention. The three-day event took place in Denver, Colorado, bringing over 1,000 professionals and executives from the higher education industry to explore this […]