LeadsCouncil News: Support for FTC Lead Generation Ruling

Higher Ed Growth has a steadfast commitment to marketing compliance. In addition to providing total transparency to our partners and more, we believe it’s important to share the latest news and best practices for navigating the changing regulatory environment. Last week’s Federal Trade Commission decision in a performance marketing case was yet another benchmark ruling. […]

CallMiner: Getting Started with Customer Journey Mapping

By Robert Stanley, Sr. Manager, Marketing Operations for CallMiner Customer journey mapping is an important step in gaining an understanding of how your prospects and customers interact with your company from the initial contact to engagement, purchase, and beyond. But in the age of digital media, there are myriad channels through which a prospect can […]

HEG Is One of Inc. Magazine’s Best Workplaces in America

  TEMPE, Ariz. (June 13, 2017) – Higher Ed Growth (HEG), a full-service marketing agency specializing in post-secondary education, has been named one of Inc. magazine’s Best Workplaces for 2017. Its second annual Best Workplaces award, Inc. received nearly 2,000 applicants and selected just over 200 companies with winning workplaces. HEG was one of five companies in Arizona […]