TEMPE, Ariz. (June 2, 2017) – Higher Ed Growth (HEG), a full-service marketing agency specializing in post-secondary education, is proud to announce its 10-year anniversary as a leading provider of higher education marketing services and innovative IT solutions.
“When my founding peers and I started HEG in June 2007, we knew it had endless potential, and we couldn’t be prouder of where the company is today – 10 years later,” said Frank Healy, President and CEO of HEG. “Ten years is a testament to our steadfast commitment to innovation, to working with the best marketing partners in the industry, and to having an incredibly forward-thinking team always pushing us to new heights.”
A DECADE OF GROWTH & LEADERSHIP
Over the past 10 years, HEG has built a reputation as an industry leader. The company is regularly recognized by pillars of the industry. In March, it received a LEADER Award from LeadsCouncil, an independent association dedicated to compliance in lead generation,for being one of higher education’s top marketing agencies.
The company is also a leader in industry technology, developing first-of-its-kind proprietary tools like EduMaximizer, an all-in-one SaaS platform that streamlines the inquiry generation process for EDU contact centers and higher education institutions. Such tools have driven growth for the company. In 2016, the company saw its client list and EduMaximizer integrations more than double. There was over 350 percent growth in the volume throughout the system.
As further evidence of HEG’s growth, the agency was named to the Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies, three years in a row.
A STRONG FOUNDATION: ITS TEAM
The company says building a strong team is key to its lasting success. It works hard to go above and beyond traditional workplace benefits and show employee appreciation. HEG employees stay at the company longer than average: 69 percent of its team has been with the company for 5 years or more, which is well above the average tenure for those in the private sector. The company has also won three Best Place to Work awards in three years: Inc. magazine in 2017 and Phoenix Business Journal in 2016 and 2015.
PLANS FOR THE FUTURE
HEG recently moved to a larger headquarters to allow for expansion and in preparation for future market-defining technology, products and services, like its new Master Vendor Division. The company plans to continue its steadfast focus on streamlining the inquiry lifecycle, simplifying compliance and driving high-quality leads for its higher education partners.
“The next 10 years promise to drive even more growth for our partners and be full of new ideas and disruptive technologies. At HEG, we’re excited for tomorrow,” said Healy.
HEG will be celebrating its 10 years throughout the month of June. Stay tuned to its channels to join in.
About Higher Ed Growth
Higher Ed Growth (HEG) is a full-service marketing agency specializing in post-secondary education. HEG uses proprietary technology to deliver targeted enrollment leads to for-profit and nonprofit education clients. In addition to lead generation, HEG offers services such as white label software solutions, inquiry management and enrollment analytics – with the ultimate goal of boosting enrollment and retention numbers for clients. HEG was named one of the Best Places to Work in 2015 and 2016 by Phoenix Business Journal. The company was also featured in Inc. Magazine’s list of 5,000 fastest-growing companies in the US in 2014, 2015 and 2016. Visit www.higheredgrowth.com or stay connected with us on LinkedIn, Facebook or Twitter.