MatchMaximizer is a Higher Ed Growth owned company comprised of market-leading call center and lead generation technology. MatchMaximizer offers an expanded suite of products and services for agencies and lead generation partners.
    • MatchMaximizer technology streamlines the inquiry generation process, combining data collection, routing, agent scripting, scoring and search results into one seamless process proven to increase match rates while decreasing call handle times.
    • MatchMax Compliance offers full visibility into lead generation funnels and monitors for compliance across all channels.
    • MatchMax Managed Services provide full-service campaign management for call centers and agencies, including builds, configurations and updates.
    • MatchMax Analytics utilizes a custom reporting suite for actionable data, allowing call centers, schools and agencies to manage and optimize campaigns.
    • MatchMax Consulting is a dedicated team of lead generation experts that provide strategies to maximize inquiry quality and revenue.
To learn more about Maximizer’s full suite of services and solutions for lead generation, visit

A Look into the Status and Impact of the Higher Education Act

Despite needing to be updated every five years, the HEA expired in 2008. Since this expiration, the 2008 HEA has been extended while Congress works through amendments and changes to the Act. To date, there has not been consensus on the reauthorization. Why is that and what is the current status of the HEA?

CallMiner: Aspects of Improvement Within Call Center Regulations

By CallMiner Call center regulations are complex. The Fair Debt Collection Practices Act (FDCPA), for instance, requires debt collectors to disclose the purpose of their written or oral communications at the start of every contact (the mini-Miranda). Additionally, the FDCPA has strict requirements that stipulate when, where, and with whom a debt collector may communicate […]

LeadsCon 2019: The Top 5 Trends

By Joe Laskowski March is always an exciting time at Higher Ed Growth (HEG), as it means the team is heading to Las Vegas for LeadsCon. We always look forward to the opportunity of LeadsCon to connect with other leaders in our industry and learn from one another, gauging where the future of lead generation […]